August 25, 2007 by Charles De Veaux
I have found that an important factor in business is one that was most eloquently stated by Tom Cruise in the the movie, ‘TOP GUN.’
“I feel the need, the need for SPEED!”
‘Speed’ is the velocity at which ideas move. ‘Urgency’ describes the emotion behind the time table. You ever notice how quickly ideas flash across your mind? You ever notice how quickly ideas that you have had show up in the market? Or perhaps you find out that someone else has the same idea. No worries, just move faster!
Ideas belong to no one. They exist in the mental reservoir shared and shared alike, ready for the taking, ready for implementation. The reason that ideas need to be implemented quickly, with urgency, is because there is an emotional content that propels the idea as it first ‘lights’ up in your mind. Most people cannot always hold onto or remember that moment of clarity, enlightenment, the feeling of being aware and present. Without speed where necessary, growth is dragged along. Therefore, often, good ideas are not harnessed. Instead, they fall by the way side and our lives remain the same. Actually, more accurately, unused ideas are quickly drawn in flight to someone else who is generating similar thought and attracting similar ideas, ultimately to someone who will put the idea into effect.
So, move quickly as possible on your good ideas, with purpose, and a sense of urgency, emotionally inspired. The only time we have is now. And to live in this now moment, or live in this light-speed information age, or to be first to market, or to be the early bird that gets the worm, or even to stay emotionally motivated, requires us moving as quickly as our ideas. It requires speed!